A couple of weeks ago I wrote about the Book PR Guide training I did. I was all enthusiastic to put what I learnt into practice and this week was the week I planned to do just that. I think my enthusiasm has run out. I’ve been gathering names and contact details for potential media outlets that might be willing to …
Marketing & Promotion
Break the Rules has been out for a month now and I must admit I’m a little underwhelmed by the sales figures. I was wondering whether it was because I didn’t have Momentum advertising it for me (which could be part of the issue), or whether the setting of an oil refinery was a little ugh for some people and …
